Color Printing: What Does 4/0, 4/1, and 4/4 Mean?

What’s with the numbers? What does it all mean? These numbers tell you how many colors are on each side of a print piece you have done. For example, if you want a full-color printing job done, you’re going to use black (K, or “keyline” color), yellow (Y), magenta (M) and cyan (C; cyan is… Continue reading Color Printing: What Does 4/0, 4/1, and 4/4 Mean?

Color Psychology: What You Should Know

Is color psychology a real thing? Do I need to know about that? More thought goes into choosing colors for a website than you may think, such as the color psychology. Colors not only give visual appeal, they can also create a feeling. While a light pink website with some white mixed in can make… Continue reading Color Psychology: What You Should Know