In spite of the fact that numerous SEO professionals are proclaiming the death of the PPC ads, in reality, the sales drops recorded this year are only an effect of the expanding mobile market. What this means for webmasters and companies is that they need to reconsider their entire AdWords campaign approach and come up… Continue reading Top 5 Essentials Your Small Business PPC Campaign Shouldn’t Miss Out On
Category: SEO
How to Choose Winning Keywords
What is a winning keyword? It’s a combination of search terms that drives traffic to your website – but just like Goldilocks and her quest for the perfect bed, it needs to be just right in that it accurately describe your business niche and attract lots of visitors but is not too competitive so as… Continue reading How to Choose Winning Keywords
Organic SEO Is Well Worth the Time
Optimizing your efforts to result in higher traffic and conversion rates can be accomplished two ways: you can take the quick route, via a pay-per-click campaign, or you can do some work on the back end and opt for organic SEO results. Of course, organic SEO is going to take longer both to accomplish and… Continue reading Organic SEO Is Well Worth the Time
Search Friendly Titles – Gain Traffic From the Start
Search engines play an important role in the visibility of your website, blog or online article. They help you get found by new visitors, which increases your traffic and your reach. Some people think that in order to find success on the search engines they need to focus on backlinks and content filled with keywords,… Continue reading Search Friendly Titles – Gain Traffic From the Start
SEO Text Content Could Increase Your Sales
Search engine optimized content can help you make more sales. However, search engine optimization isn’t enough. You need a customer focused, content driven, search engine optimized strategy to effectively market using content. Search engines don’t buy products and services. People do. To sell your products and services online, you need targeted traffic. Search engines will… Continue reading SEO Text Content Could Increase Your Sales
Use Yahoo Answers as Part of Your SEO Strategy
One way you can get quality links back to your website is by using Yahoo Answers. Yahoo Answers is a product of Yahoo where users can ask questions and get feedback from other Yahoo Answers users. This system allows you to position yourself as an expert and answer questions related to your industry. Start by looking through… Continue reading Use Yahoo Answers as Part of Your SEO Strategy
Is your website indexed by Alexa?
When it comes to search engine optimization, getting indexed by Alexa is crucial. One of the biggest reasons is that it’s driven by Google and it can provide plenty of data that others can’t help you with at all. If you want to know where your site ranks amongst everyone else’s, who is linking to… Continue reading Is your website indexed by Alexa?
WordPress – Better at SEO than Other CMS Software?
WordPress has gained in popularity lately and with very good reason. Not only is the learning curve with WordPress far lower than with many other types of software, but it’s also far faster to get online. You may have heard it said that Google loves WordPress. We’d like to hope so. It is in reality… Continue reading WordPress – Better at SEO than Other CMS Software?
Get found locally when potential clients are looking for you online
Why is this important? According to comScore’s Press Release on the December 2009 U.S. Search Engine Rankings, the following is an indication of how much traffic is on the search engines: “In the December analysis of the top properties where search activity is observed, Google Sites led the search market with more than 14.0 billion… Continue reading Get found locally when potential clients are looking for you online
How to Write Good Meta Tags
Meta tags are used to optimize search engine results. When you write your meta tags and keywords properly then you will have the best results. There are many things you should think about when writing keywords and meta tags. Those things include the size, relevance, descriptions, proofreading, and more. You need to provide a proper… Continue reading How to Write Good Meta Tags